About Us

Our Story

Sisters by bond and entrepreneurs by spirit, we have always shared a deep love for jewellery—pieces that are more than adornments, but expressions of individuality, heritage, and style. While being part of a family of entrepreneurs, we felt a strong calling to build something of our own—something that reflects both our passion and vision.

The idea for our brand was born out of countless conversations about jewellery—how it’s worn, cherished, and how the demand is evolving. We noticed a gap: people were looking for unique, high-quality, and thoughtfully designed pieces that balance exclusivity with accessibility. That’s when we decided to take the leap.

From day one, we rolled up our sleeves and set out on the journey ourselves. We met with manufacturers, explored craft clusters, and carefully curated designs that align with our aesthetic and our clients’ aspirations. Every collection is handpicked, crafted in 18k gold-plated finishes, and designed to be both timeless and contemporary—luxury that feels exclusive yet approachable.

Our Vision

We started in Bangalore as a passionate start-up, bringing affordable demi-fine jewellery to a new generation of wearers. But our vision extends far beyond. We want to establish our brand as a premier name in the jewellery space, a label synonymous with exclusivity, craftsmanship, and luxury.

Our journey is just beginning, but with every 18k gold-plated piece we create, we aim to redefine what modern jewellery stands for—making our presence felt in the world of design and carving our path toward becoming a truly premium brand.

With Love,

Deepali Raja, Meenakshi Raja